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العنوان
An exploitation of push and pull motivations to trigger the international patients’ intention to visit Egypt as a medical tourism destination /
المؤلف
Kewina, Ibtesam Samir.
هيئة الاعداد
باحث / Ibtesam Samir Kewina
مشرف / Gamal Sayed AbdelAziz
مشرف / Sarah Osama Adam.
مشرف / Mahmoud Fouaad Hassan
مشرف / Mohammed Khaled Al -Nouri
الموضوع
Business.
تاريخ النشر
2020.
عدد الصفحات
273 . p:
اللغة
الإنجليزية
الدرجة
الدكتوراه
التخصص
الإدارة والأعمال الدولية
تاريخ الإجازة
1/1/2020
مكان الإجازة
جامعة القاهرة - كلية التجارة - اداره
الفهرس
Only 14 pages are availabe for public view

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from 306

Abstract

This study examines the effect of motivation factors (push factors and pull factors) on international patients’ intention toward Egypt as a medical tourism destination hub in Middle East and North Africa. It proposes a model which examines the relationship between motivational factors (push factors and pull factors) and international patients’ intention. Also, the present research examines the effect of push factors on the pull factors and vies versa to provide the insight into the medical tourism market in Egypt to achieve successful market positioning which in turn contributes to Egyptian economy. A descriptive, conclusive (cross sectional) research design was employed. A questionnaire was used for collecting data from 117 international patients who were involved in the medical tourism sector in Egypt.To test the scales validity, confirmatory factor analysis was used and to test the hypotheses of the research, a Structural Equation Modeling was employed. The results showed that the push factors have a direct impact on patients’ intention. However, findings reveal that (Novelty and Knowledge seeking and Ego enhancement) have non-significant positive effect on patient intention. Also, Rest and relaxation has significant negative effect on patients’ intention. Furthermore, findings reveal that the pull factors (healthcare provider specific (service quality, waiting time, medical cost) have significant positive effect on patients’ intention toward Egypt as a medical destination While, destination specific factors (Environment and safety) has significant positive effect .
Originality/value: Most studies, available in existing literature, focused on bank’s
risk factors and economic factors and their effect on banking efficiency country risk
factors while few studies are interested to measure the impact of country risk factors
on banking efficiency IN MENA. The core purpose of this thesis is to contribute to
the existing literature by investigating the influence of bank’s risk factors, economic
factors and country risk factors on cost and profit efficiency of banks in MENA.
Key Words: bank, cost efficiency, profit efficiency, stochastic frontier analysis, SFA,
MENA, Credit risk, Leverage, liquidity risk, capitalization, diversification, GDP,
country risk.